Choose the fabric
100 Italian fabrics: poplin, oxford, twill, fil-à-fil, linen, non-iron. Every fabric has its own card with composition, weight, season and crease resistance, and you see it on the shirt straight away.
Choose the fabric, design the shirt in 3D, take your measurements at home. We sew it in Italy and in about 15 days it’s with you.

From the first click to the shirt in your wardrobe. You do the first three, we take care of the fourth.
100 Italian fabrics: poplin, oxford, twill, fil-à-fil, linen, non-iron. Every fabric has its own card with composition, weight, season and crease resistance, and you see it on the shirt straight away.
In the configurator you choose every detail and the shirt changes as you design it. You can rotate it and look at it from every side.
And then classic, concealed or popover button placket, pocket, darts, long or short sleeves, mother-of-pearl buttons and embroidered initials. Not sure what to choose? Collar guide
Open the configurator
All you need is a tape measure and 5 minutes. You can do it before ordering or after purchase: the video guides take you through it, measurement by measurement.
Before cutting, we check your measurement profile by hand. If anything differs from our standards we ask you to check it, and production starts as soon as you confirm.
The average time to make and deliver your shirt is 15 days from payment. At peak times, such as Christmas or Black Friday, it may take a few extra days; for the islands, add 2–3 days.
Browse the fabrics, choose the style and take your measurements at your own pace. All you need is a tailor’s tape measure.